Month: March 2021

[AdKings Memos #20] A Word is Worth a Thousand Pictures – Why Text Ads Can Outperform Visual Ones

Memo #20 A Word is Worth a Thousand Pictures – Why Text Ads Can Outperform Visual Ones What if I told you that doing the exact opposite of common marketing practices can often give you a higher ROI than following the well-trodden path? It’s commonly accepted that the punchier and shorter your ad copy is, …

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[AdKings Memos #19] 3 Checkout Optimization Hacks that Permanently Increase Revenue

Memo #19 3 Checkout Optimization Hacks that Permanently Increase Revenue What if I told you that tiny changes you can make to your checkout process today, can have a drastic compound effect on your revenue for years to come? Today I will be discussing 3 checkout optimization hacks that will permanently increase your store revenue …

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[AdKings Memos #18] 5 Powerful eCom Black Friday Strategies Behind the Best Month to Date for Our Clients

Memo #18 5 Powerful eCom Black Friday Strategies Behind the Best Month to Date for Our Clients Today I would like to tell you 5 strategies we used to get our clients $5.5 million in revenue in the Black Friday month. These strategies have the potential to increase your sales by over 100% in just …

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[AdKings Memos #17] How We Increased Fashion eCommerce’s ROAS by +24% With Smarter Product Testing!

Memo #17 How We Increased Fashion eCommerce’s ROAS by +24% With Smarter Product Testing! Today I would like to tell you about a recent experiment we did for an online fashion retail client. It will also be relevant for any other businesses that have a very visual product and rely on having a lot of …

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